What principles should the product manager’s organizational relations in a company be based on?

Fatih YAZICI
6 min readFeb 26, 2023

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PM & QA

Product management and QA testing are both critical roles in software development teams. Both roles require hard work and collaboration to ensure the quality and success of the product.

As a product manager, you will be responsible for defining and prioritizing the features of the product, gathering customer feedback, and communicating with the development team to ensure that the product meets the business objectives and customer needs. This requires hard work in terms of research, analysis, and communication with different stakeholders. Additionally, the product manager must continually evaluate and adapt to changing market conditions, customer feedback, and business goals, requiring a constant dedication to improvement and iteration.

As a QA tester, you will be responsible for ensuring the quality and functionality of the product before it is released to the market. This requires hard work in terms of developing and executing test plans, documenting and reporting issues, and collaborating with the development team to resolve issues and ensure that the product meets the expected standards. Additionally, the QA tester must continually adapt to new testing methods and technologies, as well as stay up-to-date with the latest trends and best practices in software testing.

Both roles require strong communication skills, attention to detail, and a willingness to work collaboratively with other members of the team. Success in these roles requires hard work, dedication, and a commitment to continuous improvement.

PM & Developer

As a product manager, your main responsibility is to ensure that the product meets the needs of customers and the business. This requires a lot of hard work, including:

  1. Market research: Conducting research to understand customer needs, market trends, and competitive landscape.
  2. Product strategy: Developing a product strategy that aligns with the company’s overall strategy, goals, and vision.
  3. Roadmapping: Creating and maintaining a product roadmap that outlines the product features and prioritizes them based on customer needs and business objectives.
  4. Communication: Communicating with different stakeholders, including customers, executives, and the development team, to ensure everyone is aligned and working towards the same goals.

As a developer, your main responsibility is to write, test, and maintain code that meets the product requirements. This requires a lot of hard work, including:

  1. Coding: Writing high-quality, efficient, and maintainable code that meets the product requirements.
  2. Testing: Conducting different types of testing, including unit testing, integration testing, and functional testing, to ensure the code works as expected and does not introduce bugs or errors.
  3. Collaboration: Collaborating with other developers, product managers, and other stakeholders to ensure the code meets the product requirements and integrates with other components.
  4. Continuous improvement: Continuously learning new technologies and tools

PM & Stakeholder

Here are some specific examples:

  1. Defining the product vision and strategy: The product manager and stakeholders are responsible for defining the product vision and strategy. This involves setting clear goals and objectives, identifying the target market, and understanding the user needs. This process requires extensive research, analysis, and collaboration with the team to ensure that the product is aligned with the company’s goals.
  2. Prioritizing product features and requirements: Once the product vision and strategy are defined, the product manager and stakeholders must prioritize the product features and requirements. This requires a deep understanding of the user needs and business priorities. The team must work together to evaluate each feature and requirement based on factors such as customer impact, technical feasibility, and business value.
  3. Communicating with stakeholders and the team: Effective communication is critical for the success of any product development team. The product manager and stakeholders must communicate the product vision, strategy, and priorities to the team clearly and regularly. They must also collaborate with other stakeholders, such as marketing and sales, to ensure that everyone is aligned on the product’s goals and objectives.
  4. Managing the product development process: The product manager and stakeholders are responsible for managing the product development process. This includes working with the team to develop a product roadmap, creating user stories, and tracking the progress of the product development. They must also ensure that the team is following best practices for product development, such as Agile or Scrum methodologies.

Overall, the responsibility of the product manager and stakeholders requires hard work, dedication, and collaboration with the team. They must work together to define the product vision, prioritize features, communicate effectively, and manage the product development process to ensure the success of the product.

PM & UX Designer

Defining user needs and requirements: The product manager and UX designer must work together to define user needs and requirements for the product. This involves conducting user research, gathering feedback from stakeholders, and analyzing data to understand user behavior. The team must work collaboratively to identify pain points and opportunities for improvement.

Creating user stories and wireframes: Once user needs and requirements are defined, the UX designer creates user stories and wireframes to illustrate the user experience. This involves designing interfaces and interactions that are intuitive and easy to use. The product manager must work with the UX designer to ensure that the user stories and wireframes align with the product vision and strategy.

Conducting usability testing: The product manager and UX designer must conduct usability testing to validate the user stories and wireframes. This requires recruiting participants, creating test scripts, and analyzing the results. The team must work collaboratively to identify areas for improvement and iterate on the design.

Prioritizing features and requirements: The product manager and UX designer must prioritize features and requirements based on user needs and business goals. This requires collaboration with the team to evaluate each feature based on its impact on the user experience, technical feasibility, and business value. The team must work together to ensure that the product roadmap aligns with the product vision and strategy.

Communicating with stakeholders and the team: Effective communication is critical for the success of any product development team. The product manager and UX designer must communicate the product vision, strategy, and priorities to the team and stakeholders clearly and regularly. They must also collaborate with other stakeholders, such as marketing and sales, to ensure that everyone is aligned on the product’s goals and objectives.

PM & Scrum Manager

Defining the product roadmap: The product manager and Scrum Master must work together to define the product roadmap. This involves identifying user needs, market trends, and business goals, and prioritizing features and requirements. The team must work collaboratively to ensure that the product roadmap is achievable and aligned with the product vision and strategy.

Facilitating the Scrum process: The Scrum Master is responsible for facilitating the Scrum process, which includes organizing and facilitating sprint planning, daily stand-ups, sprint reviews, and retrospectives. The product manager must work with the Scrum Master to ensure that the product backlog is properly prioritized and that the team has a clear understanding of the product vision and priorities.

Managing the product backlog: The product manager is responsible for managing the product backlog, which includes creating user stories and prioritizing features and requirements. The Scrum Master must work with the product manager to ensure that the backlog is properly groomed, and that the team has a clear understanding of the user stories and requirements.

Tracking progress and managing risks: The product manager and Scrum Master must work together to track the progress of the product development, identify risks and issues, and develop mitigation plans. The team must work collaboratively to ensure that the product is developed on time, within budget, and meets the quality standards.

Communicating with stakeholders and the team: Effective communication is critical for the success of any product development team. The product manager and Scrum Master must communicate the product roadmap, priorities, and progress to the team and stakeholders regularly. They must also collaborate with other stakeholders, such as marketing and sales, to ensure that everyone is aligned on the product’s goals and objectives.

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Fatih YAZICI
Fatih YAZICI

Written by Fatih YAZICI

Management Engineer | Data Enthusiast | Product Manager -->Get in touch via: https://www.linkedin.com/in/fatihyazıcı/

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